About Us.
Who We are
The Smart Team reflects the changing world for SME businesses. Traditional management and finance structures simply don’t meet the flexibility and agility that small businesses need in order to grow and thrive in fiercely competitive markets.
Our innovative style of Finance Team fits naturally with scale up businesses who need agility as well as commercial experience. We offer a new, flexible way for SME businesses to access experienced financial management and business support services.
Our Values
- Trust and Integrity – Building strong and trusting relationships with our clients by always doing the right thing.
- Teamwork – focusing on highly effective teamwork with our clients and across The Smart Finance Team.
- Making a difference - We care about our clients and proactively work on providing solutions to their problems.
- Clarity and Insight – we help our clients make better decisions by providing clarity and insight on their financials.
Our Unique Proposition
Our key differentiator is our commercial experience which stretches across the full skillset you would see in a commercial operational finance team from getting the basics right all the way through to having your own dedicated Finance Director.
Your own dedicated Finance Wingman making sure your numbers are accurate, and that you understand them. Helping you to make better more informed decisions based on fact rather than just gut instinct.
Typical high street accountancy practices are likely to concentrate on preparing your statutory accounts for last year and your tax returns for last year. Whilst we do this too, our experience is focussed on your business’s current financial health and what that might look like in the future.
Meet The Smart Finance Team
Tracy Smart
Tracy is a firm believer that people are the key drivers of success and this is the ethos that sits behind The Smart Team. Throughout her career as a Finance Leader she understood that success always came when there was a capable team with strong leadership in place. However, this is not always possible in the early stages of a business and she recognised that a flexible finance service could help ‘scale up businesses’ achieve their growth goals.
Within The Smart Team she helps clients feel confident in their decision making by giving insight and clarity over their finances, and she supports them build flexible finance teams that give them just the right mix of experience and technical ability when they need it.
Kasia Szerszenowicz
Kasia started her career in 2008 and qualified as a CIMA Chartered Accountant in 2015. She has covered a number of roles within finance, leading to that of Financial Controller. Kasia has broad sector experience including recruitment, media and sport industries.
She has gained substantial finance experience covering many functions which benefit our clients looking for virtual finance team support. This includes financial and management accounts, forecasting, payroll, domestic and international VAT compliance, audit, invoice discounting, team leadership and coaching.
Kasia is driven to seek process improvements for our clients within core areas to lead to greater efficiency. She believes people are the key driver to any business’s success.
Kasia is a fully dedicated Mum to her two young daughters and has recently taken up tennis in her free time. She adores dogs and would happily rehome every stray if she could! She applies ‘Kaizen’ to her daily life, she says “I am a strong advocate of the Japanese philosophy and a believer that you can always make things better, even when things are currently working OK.”
Janet Harding
Janet is a qualified Chartered Accountant with over 30 years’ experience working at senior levels in both the commercial and not for profit sector.
She has extensive experience of budgeting, forecasting and providing insightful financial management reporting as well as implementing new processes and systems. As a Finance Business Partner, Janet has acted as a trusted adviser assisting in key decision making.
As Financial Controller for a large Charity, Janet was responsible for all statutory reporting, ensuring compliance with Funder and Charities Commission reporting in addition to managing all aspects within the Finance department.
Janet has always aspired to be the source of knowledge and wisdom on all financial matters and be able to share this with non-finance colleagues in order for them to perform their roles as effectively as possible.
Outside work, Janet plays an active part in the community as a Parish Councillor. She enjoys travelling, going to music festivals and concerts, reading and crafting.
Zal Sethna
Zal is a qualified Chartered Accountant & Chartered Tax Advisor, with over two decades of experience across a diverse client base, focusing on accounting (financial and management), auditing, payroll, and direct and indirect taxation.
His life long work mantra has been “let people get on with what they know and what they do best”. Hence, entrepreneurs should focus on building their business with the comfort that they have a strong accounting team working in the background to help them achieve their goals. Outside of work he enjoys time with his family, cycling, reading and the theatre.
Sarah Hargreaves
Sarah has been a generalist administrator for nearly 40 years thus garnering a wealth of experience in a variety of fields: HR, bookkeeping, facilities management, communications, events management, company secretarial and corporate governance. Administrator of an interdisciplinary research centre at the University of Oxford for 14 years, since 2003 she has specialised in providing back office services to high-tech start-up companies on a flexible basis with a particular expertise in grant administration and finance, liaising with a range of funding bodies. Sarah believes that small companies can really benefit from accessing outside experience because whatever the problem, almost certainly the solution has already been invented. When working with micro companies, her aim is to release the innovators, experts and commercial leaders from administrative duties so that they are able to focus on driving their business forward.
Sarah’s secret work vice is proof-reading as she can’t see a misspelled word, misplaced punctuation or clumsy sentence without reaching for the mouse. Away from work, Sarah is happiest when in close proximity to a stage.
Caroline Cant
Caroline is a level 3 qualified ICB bookkeeper and payroll manager, she has 10 years’ experience working in industry and practise with clients from many different sectors. She has a passion for payroll and a motivation for management accounts, she believes that good business decisions can only be made with accurate numbers. Her top tip is to always budget and set aside for taxes.
Outside of work, Caroline is a busy Mum of 2 girls. In her spare time, she enjoys playing netball, doing her nails and turning her hand to some household DIY.
Associates and Key Partners
In addition to our core team, we also work with associates and key partners who supplement our skills and bandwidth as required. In particular, we leverage the support of experts in Cashflow Management and Credit Control, Company Tax, Commercial and Project Management for Fundraising.