From Insight To Impact: How To Leverage the Collective Financial Wisdom of Our Finance Team
In today’s fast-paced landscape, the role of a seasoned finance team goes beyond numbers and the wisdom accumulated over years becomes a priceless asset. Are you harnessing the experience of your finance team? Perhaps you don’t have an in-house finance team to harness.
Don’t work in the dark!
Leverage the wisdom of years of experience which can provide insights which you can turn into impactful decisions, shaping your path for your business’ sustained success.
All the Smart Finance Directors are professionals with years of industry exposure, and this brings a nuanced understanding of trends, risk management, and financial strategies. Not only does that experience help us to recognise patterns and make sound judgements as individuals, but the teams collective experience is magnified as we work collaboratively together.
The benefits don’t stop with our FD’s; the whole team work together to solve problems for our clients.
“Janet and Sarah are very proactive in offering ways to help us, and I really like the way the team are so responsive and eager to solve issues for us.”
We offer our clients everything you’d expect from an effective finance team. Starting with sound bookkeeping, through purchase ledger, sales ledger, payroll, VAT. We also offer credit control, statutory accounts, tax returns, management accounts and decision support, all the way up to being the finance wingman to the CEO. So, the full skill stack.
Tracy Smart, the founder of The Smart Finance Team is a firm believer that people are the key drivers of success, and this is the ethos that sits behind The Smart Team. How our skills and personalities supplement each other is a core part of how we work successfully, complementing each other for the benefit of our clients.
Tracy Smart
Founder and Managing Director
Tracy is a firm believer that people are the key drivers of success and this is the ethos that sits behind The Smart Team. Throughout her career as a Finance Leader she understood that success always came when there was a capable team with strong leadership in place. However, this is not always possible in the early stages of a business and she recognised that a flexible finance service could help ‘scale up businesses’ achieve their growth goals.
Within The Smart Team she helps clients feel confident in their decision making by giving insight and clarity over their finances, and she supports them build flexible finance teams that give them just the right mix of experience and technical ability when they need it.
“I particularly like how we get access to the different skills and specialities each of them brings to our team as we continue to grow our business.”
There’s Power in a Diverse Finance Team
Given what our clients are saying we thought it would be good idea to share a bit more about . It’s important to recognise this value and the accumulated experience in our team who often work hard behind the scenes of the businesses they support.
Janet Harding – Smart Finance Director
Janet is a qualified Chartered Accountant with over 30 years’ experience working at senior levels in both the commercial and not for profit sector.
She has extensive experience of budgeting, forecasting, and providing insightful financial management reporting as well as implementing new processes and systems. As a Finance Business Partner, Janet often acts as a trusted adviser assisting in key decision making.
Find out how Janet spends her time when she’s not providing financial insights.
Janet Harding
Consultant Finance Director
Janet is a qualified Chartered Accountant with over 30 years’ experience working at senior levels in both the commercial and not for profit sector.
She has extensive experience of budgeting, forecasting and providing insightful financial management reporting as well as implementing new processes and systems. As a Finance Business Partner, Janet has acted as a trusted adviser assisting in key decision making.
As Financial Controller for a large Charity, Janet was responsible for all statutory reporting, ensuring compliance with Funder and Charities Commission reporting in addition to managing all aspects within the Finance department.
Janet has always aspired to be the source of knowledge and wisdom on all financial matters and be able to share this with non-finance colleagues in order for them to perform their roles as effectively as possible.
Outside work, Janet plays an active part in the community as a Parish Councillor. She enjoys travelling, going to music festivals and concerts, reading and crafting.
Kasia Szerszenowicz – Smart Finance Director & Virtual Finance Team Lead
Kasia started her finance career in 2008 and qualified as a CIMA Chartered Accountant in 2015. Kasia has broad sector experience including construction, recruitment, media and sport industries.
She has gained substantial finance experience covering a range of functions, all of which benefit the SMEs supported by the virtual finance team. These include financial and management accounts, forecasting, payroll, domestic and international VAT compliance, audit, invoice discounting, team leadership and coaching.
Kasia is driven to seek process improvements for our clients within core areas to lead to greater efficiency. If anyone can streamline your processes and get you organised its Kasia!
Find out about Kasia’s Japanese philosophy she applies to her day-to-day life.
Kasia Szerszenowicz
Chartered Management Accountant & Head Of Virtual Finance Team
Kasia started her career in 2008 and qualified as a CIMA Chartered Accountant in 2015. She has covered a number of roles within finance, leading to a Financial Controller. Kasia has broad sector experience including recruitment, media and sport industries.
She has gained substantial finance experience covering a range of functions, all of which benefit the SMEs supported by the virtual finance team. These include financial and management accounts, forecasting, payroll, domestic and international VAT compliance, audit, invoice discounting, team leadership and coaching.
Kasia is driven to seek process improvements for our clients within core areas to lead to greater efficiency. She believes people are the key driver to any business’s success.
Kasia is a dedicated Mum to two daughters and has recently taken up tennis in her free time. She adores dogs and would happily re-home every stray if she could! She applies ‘Kaizen’ to her daily life, saying “I am a strong advocate of the Japanese philosophy and a believer that you can always make things better, even when things work at a given time.”
Zal Sethna – Consultant Chartered Accountant & Tax Advisor
Zal is a qualified Chartered Accountant & Chartered Tax Advisor, with over two decades of experience across a diverse client base, focusing on accounting (financial and management), auditing, payroll, and direct and indirect taxation.
Zal Sethna
Consultant Chartered Accountant & Tax Advisor
Zal is a qualified Chartered Accountant & Chartered Tax Advisor, with over two decades of experience across a diverse client base, focusing on accounting (financial and management), auditing, payroll, and direct and indirect taxation.
Zal leads our virtual finance team to prepare monthly and quarterly management accounts for clients and ensure their regulatory reporting requirements are all met in a timely manner.
His life long work mantra has been “let people get on with what they know and what they do best”. Hence, entrepreneurs should focus on building their business with the comfort that they have a strong accounting team working in the background to help them achieve their goals. Outside of work he enjoys time with his family, cycling, reading and the theatre.
Philip Briscoe – Consultant Commercial Director
Philip has over 25 years’ experience working for businesses of all shapes and sizes, from start-ups to scale-ups, to multinational corporations in a variety of senior roles including commercial director, chief operating officer and chief corporate development officer.
Philip now works with businesses in early-stage and scale-up phases where he applies his knowledge to support in areas such as unblocking growth inhibitors, commercial strategy development, and investor-readiness for businesses looking to raise equity-based capital.
What keeps Philip busy outside of work?
Philip Briscoe
Consultant Commercial Director
Philip has over 25 years’ experience working for businesses of all shapes and sizes, from start-ups to scale-ups, to multinational corporations in a variety of senior roles including commercial director, chief operating officer and chief corporate development officer. Philip studied European Business Studies at Brunel University (BA Hons), has a CIM post-graduate diploma in marketing (DipM), and has studied Executive Finance at the Saїd Business School, University of Oxford.
Philip now works with businesses in early-stage and scale-up phases where he applies his knowledge to support in areas such as unblocking growth inhibitors, commercial strategy development, and investor-readiness for businesses looking to raise equity-based capital.
Philip is generally kept busy by his three children and overactive spaniel, Sid. In his spare time, he is an Assistant Section Leader with the Scouts, a fair-weather cyclist, and produces a men’s mental health podcast called Mid-life Men.
Sarah Hargreaves – Grant Administrator
Sarah has been a generalist administrator for nearly 40 years thus garnering a wealth of experience in a variety of fields: HR, bookkeeping, facilities management, communications, events management, company secretarial and corporate governance.
When working with micro companies, her aim is to release the innovators, experts and commercial leaders from administrative duties so that they are able to focus on driving their business forward.
Sarah Hargreaves
Grant Administrator
Sarah has been a generalist administrator for nearly 40 years thus garnering a wealth of experience in a variety of fields: HR, bookkeeping, facilities management, communications, events management, company secretarial and corporate governance. Administrator of an interdisciplinary research centre at the University of Oxford for 14 years, since 2003 she has specialised in providing back office services to high-tech start-up companies on a flexible basis with a particular expertise in grant administration and finance, liaising with a range of funding bodies. Sarah believes that small companies can really benefit from accessing experience as it is almost certain that the wheels have already been invented for many problems with which a company might struggle. When working with micro companies, her aim is to release the innovators, experts and commercial leaders from administrative duties so that they are able to focus on driving their business forward.
Sarah’s secret work vice is proof-reading as she can’t see a misspelled word, misplaced punctuation or clumsy sentence without reaching for the mouse. Away from work, Sarah is happiest when in close proximity to a stage.
Nicki Kinton – Consultant Credit Management Lead
Nicki is a qualified Credit Manager, and with more than 30 years’ industry experience and more than six years as a business owner, she knows all there is to know about helping businesses manage their money and get paid on time.
Nicki believes that late payments are not the problem, they’re a symptom that a business is missing some key activity in the granting, monitoring and controlling of credit terms.
Who said finance people aren’t artistic – find out about Nicki’s talent.
Nicki Kinton
Consultant Credit Management Lead
Nicki is a qualified Credit Manager, and with more than 30 years’ industry experience and more than six years as a business owner, she knows all there is to know about helping businesses manage their money and get paid on time.
Nicki believes that late payments are not the problem, they’re a symptom that a business is missing some key activity in the granting, monitoring and controlling of credit terms. Nicki focuses on reducing late payments, improving the bank balance and putting strong credit control systems in place.
In her spare time, Nicki’s an accomplished French horn player, an avid reader and also collects (and occasionally drinks) different types of gin.
Caroline Cant – Payroll Manager & Finance Assistant
Caroline is a level 3 qualified ICB bookkeeper and payroll manager, she has 10 years’ experience working in industry and practise with clients from many different sectors. She has a passion for payroll and a motivation for management accounts, she believes that good business decisions can only be made with accurate numbers.
Check out Caroline’s Tax Top Tip.
Caroline Cant
Payroll Manager & Finance Assistant
Caroline is a level 3 qualified ICB bookkeeper and payroll manager, she has 10 years’ experience working in industry and practise with clients from many different sectors. She has a passion for payroll and a motivation for management accounts, she believes that good business decisions can only be made with accurate numbers. Her top tip is to always budget and set aside for taxes.
Outside of work, Caroline is a busy Mum of 2 girls. In her spare time, she enjoys playing netball, doing her nails and turning her hand to some household DIY.
Zuzana Wilson MBA – Finance Officer
Zuzana is one of our finance officers who both enjoys and is successful when working in a team environment. Her work experience has been largely customer orientated, so she is able to manage competing demands and work to deadlines.
Find out what apprenticeship study Zuzana is undertaking.
Zuzana Wilson MBA
Finance Officer
Zuzana is an experienced finance officer who both enjoys and is successful when working in a team environment. Her work experience has been largely customer orientated, so she is able to manage competing demands and work to deadlines.
Zuzana is always keen to learn and improve her skills. The Smart Team, therefore, is supporting her with an apprenticeship to study AAT Level 4 Professional Diploma in Accounting (building on her AAT Level 2 and 3). She will be developing her knowledge of company financial statements, business tax, audits, credit management and cash and treasury management.
Zuzana enjoys keeping active by running half marathons and triathlons and loves to spend time with her family.
Magdalena Adams – Finance Assistant
Magdalena is AAT Level 3 qualified. She spent her early working life in education and childcare. In 2020, she decided to change career in financial services and brings a keen eye for detail and wealth of enthusiasm to the team.
Find out Magdalena’s degree, clue, it’s not Accounting!
Magdalena Adams
Finance Assitant
Magdalena is AAT Level 3 qualified. Holding a BSc degree in Sports Science from Oxford Brookes University, she has spent most of her working life in education and childcare. Having decided to change career in 2020, she now looks forward to embarking on a career in financial services and brings a keen eye for detail and wealth of enthusiasm to the team.
Not on your headcount but driving your business insights
Imagine if you had all of us on your headcount, your salary bill would go through the roof. Plus, you wouldn’t need us all the time, sometimes only a couple days a month when it comes to our Virtual Finance Directors.
Chat to Tracy about how you can have access to what you need, when you need it to provide insights which will have a positive impact on your business success.